Run your tours.
We fill the spots.

More bookings. Less commission.

TourSpot runs paid ads for tour & activity operators — so your bookings come directly, not through OTAs like Viator or GetYourGuide.

Client case study Free Walking Tours Amsterdam Live
281%
ROAS
↑ in 8 months
€2.13
Cost per booking
↓ 8-month avg
€18,040
PROFIT GENERATED
↑ after ad spend & fees
5,075
Bookings driven
↑ in 8 months
Jesse

Who's behind TourSpot

Hi, I'm Jussi.

I spent 6+ years running marketing campaigns at companies like Trivago before swapping the office for the outside world and becoming a tour guide. Now I combine both — helping tour operators fill their spots directly, without the OTA cut.

How it works

Three steps.
No surprises.

01

Audit

We dig into your existing campaigns, booking funnel, and OTA dependency — and tell you exactly what it would take to fix it.

02

Build

We set up your campaigns from scratch — ads, tracking, and copy all included. Your accounts, your budget, zero middleman markup.

03

Optimise

Every month we cut what isn't working and push harder on what is — with a plain-English report and strategy call so you always know where your budget went.

Why TourSpot

We only work with
tours & activities
operators

Generic agencies learn your business on your budget. We already know it.

  • Deep niche expertise

    We know the keywords, the seasonality, the booking windows, and the OTA competition. No onboarding learning curve — we hit the ground running.

  • Transparent reporting

    You see exactly what your ads spend, what they earn, and what we're doing about it. No vanity metrics, no spin — just bookings and revenue.

  • Built for SMEs

    From €350/mo. We grow with you — so it's in our interest to make every euro work harder.

Transparent pricing — no surprises
from 350 / month*

Everything you need to drive direct bookings — no account managers, no handoffs. Just someone who actually understands your business.

  • Google Ads & paid social setup and management
  • Monthly strategy call + performance report
  • Ad copy & creative writing with continuous A/B testing
  • Conversion tracking & analytics setup
  • Booking funnel review (first month)
Start with a free audit →

* Up to €1,500/month ad spend — €350/month
€1,500–€3,000/month ad spend — €450/month
€3,000+/month ad spend — €450 + 10% of spend

One-time setup fee: €400 per platform

You own your ad accounts — your budget goes directly to Google, Meta, or whichever platform we run, never through us.

I've been working with Jussi for the past 2 years and he has helped our walking tour business generate over 5,000 direct bookings. He's hands on, communicates well and easy to work with. Highly recommended.

Tim
Tim Guided Tours Holland

Get started

Ready for
more bookings?

Tell us about your tour business and we'll put together a free audit — an honest look at where you're losing direct bookings and exactly what it would take to fix it.

Response within 1 business day Free audit for all new enquiries [email protected]